Brand Identity Package

You’ve built a great business.

It’s time your brand looked and felt the part.

You’re winning business because of your expertise and your hustle. But your current brand identity – the logo, the website, the pitch decks – isn’t doing any of the heavy lifting for you. It might even be holding you back from the clients you actually want.

Branding is much more than a logo. It’s the gut feeling people have about your business. I break it down into three essential steps to ensure your brand isn’t just seen, but felt and remembered.

Brand Diagnosis

PHASE 1: THE BLUEPRINT
from £200

The Challenge:

Feeling “stuck” in a lower-price bracket? Has your business outgrown the DIY visuals? Does your brand messaging feel inconsistent across your channels? Find out where your brand is creating friction and why it’s failing to land with your ideal clients.

The Process:

Before we pick a single colour, we need to find your Blueprint. This is a high-impact diagnostic session to identify where your brand is creating friction and why it’s failing to connect with your audience.

  • Discovery Questionnaire: You’ll complete a deep-dive audit of your current brand, audience, business goals and frustrations before we meet.

  • 90-Minute Strategy Intensive: A live collaborative workshop where we audit your current brand against your 3-year goals.

  • Competitor Analysis: We look at where your competitors are “winning” visually and identify where your brand sits in the hierarchy.

  • Brand Direction: We define your brand’s personality – how your brand should look, talk and act to win over your ideal clients.

  • The Blueprint: Within 24 hours, you’ll receive a strategic summary that defines our findings and creates the blueprint for everything we build next.

Book your Brand Diagnosis

Brand Evolution

PHASE 2: THE DESIGN
from £1000

The Challenge:

You’ve built a reputation for excellence, but your visuals haven’t kept up. You don’t need to throw away your history – you need to elevate it. It’s time to stop the disconnect and ensure your brand looks as professional as the service you deliver.

The Process:

Using the Blueprint from Phase 1 as our foundation, we move from strategy into visual creation. Every design choice is backed by the data we gathered, ensuring your new look isn’t just pretty, it’s functional.

  • Visual Direction: We begin by aligning on a curated mood board to lock in the vibe before any design work begins.

  • Concept Development: I develop two distinct design directions (which could be a refined evolution of your current logo or a fresh identity) shown through “real-world” mockups so you can see how they live in your business.

  • Refinement: We review both concepts together. Once we select a path, we move through a dedicated round of development to polish the details until they are perfect.

  • The Result: A sophisticated, intentional visual identity that feels like the “grown-up” version of your business. You receive Brand Guidelines – your new rulebook for colours, typefaces and logo usage –ensuring you easily stay on-track as you grow.

Elevate your visual identity

Brand Implementation

PHASE 3: THE TOOL KIT
Prices tailored to your specific needs

The Challenge:

A brand is only as powerful as its application. Whether it’s a high-converting website, a professional pitch deck, or premium printed collateral, your new identity needs to be consistent across every touchpoint. Because every business has different goals, this phase is entirely bespoke to your immediate needs.

The Process:

We take your Brand Evolution and put it to work. Rather than a “one-size-fits-all” package, we select the specific assets that will have the biggest impact on your growth.

  • Bespoke Asset Menu: Based on our Blueprint, we identify exactly what you need – from a website refresh and social media templates to business stationery and marketing brochures.

  • Strategic Application: I don’t just “drop in a logo.” I ensure the layout, messaging and user experience of every asset reflect your new professional standard.

  • Collaborative Oversight: I can work directly with your existing experts – developers, social media managers or printers – to ensure the vision we’ve built is executed perfectly and technically sound.

  • Full Asset Ownership: You receive your complete library of final artwork and master files in every high-resolution format you need. No gatekeeping – you own the assets and have everything organised for you or your team to use immediately.

  • Individual Pricing: Each asset is scoped and priced separately, allowing you to build your brand toolkit at a pace that suits your business.

Book your Implementation Plan